10 Best Selling Microgreens: Explore These Astonishing Varieties
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Are you keen on starting a profitable microgreens business but unsure which varieties to cultivate? Microgreens, such as arugula and broccoli, are in high demand due to their unique taste and nutritional benefits.
This insightful article will guide you through the most profitable microgreens to grow and sell, along with useful tips on running your business successfully. Get ready. It’s time to turn your green thumb into green bucks! Let us guide you down the path of best selling microgreens.
Key Takeaways
- Broccoli, arugula, mustard, cabbage, radish, cress, sunflower, pea shoots, and beet microgreens are the most profitable varieties to grow and sell.
- Growing popular microgreens like broccoli and radish can fetch a price of $50 per pound or more due to their high demand and unique flavors.
- Proper storage in cool and dark places at temperatures between 38 – 42 degrees Fahrenheit can help maintain the nutritional properties of microgreens.
- Establishing multiple sales channels, such as selling to grocery stores, restaurants, farmer’s markets, and health food stores, can increase profits and reach a wider customer base.

What Makes Microgreens Business Profitable?
High demand and impressive profit margins contribute significantly to the profitability of a microgreens business. These small but mighty plants, such as sunflower microgreens, arugula microgreens, and broccoli microgreens, among other popular varieties, are selling like hotcakes thanks primarily to their numerous health benefits and vibrant colors that add appeal to any dish.
Priced per pound or by the tray, they can fetch an attractive price in the market.
Microgreens have a short growth cycle, which means you can plant, harvest, and sell them multiple times within one month. This rapid turnover rate allows for constant product availability, enhancing your sales potential drastically.
Combining this with low startup costs for seeds and minimal space requirements for planting containers, even in urban areas, it’s easy to see why many people consider this a highly lucrative venture.
Microgreen farming requires relatively fewer resources compared to traditional farming methods while still offering great returns, thus making it remarkably profitable.
Top 10 Most Profitable Microgreens to Grow and Sell
Broccoli, arugula, mustard, cabbage, radish, cress, sunflower, pea shoots, and beet microgreens are the top nine most profitable varieties to grow and sell.
Broccoli Microgreens
Broccoli microgreens dominate the market with a 25% share, becoming one of the best sellers among profitable microgreens. Their high demand stems not only from their nutritional properties but also from their crunchy texture and distinct flavor that many people love.
These popular varieties are easy to grow and bring in substantial profit for growers, making them an excellent choice for those starting a microgreens business.
You can sell broccoli microgreens for up to $50 per pound or more. They offer great health benefits and add vibrant colors to salads or smoothies, which makes them attractive to consumers.

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As broccoli seeds germinate in just days, it takes no time at all before harvest swings into gear! So get your trays ready because selling broccoli microgreens could be your next big break in the booming planet-friendly superfood industry.
Arugula Microgreens
Arugula microgreens bring a spicy flavor and vibrant color that make them a great choice for those entering the microgreens business. Known for their intense, peppery taste, arugula microgreens have found favor among many people, including chefs who commonly use them as garnish or mix them into salads and sandwiches.
Beyond their culinary appeal, these trendy greens provide remarkable health benefits due to their rich nutritional properties. Growing arugula is an easy task; it has a rapid growth cycle, allowing a quick turnover from sowing seeds to harvesting in just one to two weeks.

Red Streaked Arugula Seeds. 30 – 40 days to maturity. Eruca vesicaria sativa. Open Poll… [More]
This short harvest time, coupled with high market demand, contributes greatly to profitability, with sellers often fetching $50 per pound or more.
Mustard Microgreens
Mustard microgreens are an excellent choice for those looking to sell microgreens. They are considered one of the most profitable varieties due to their quick growth and high demand.
With excellent germination rates, mustard microgreens can reach the harvest stage in a short amount of time. Their flavorful profile ranges from peppery arugula to pungent mustard, making them versatile in various dishes like salads and smoothies.
Moreover, they can be sold for a higher price—upward of $50 per pound or more—making them a lucrative crop. Another advantage is that mustard microgreens can be grown in small spaces, making them accessible to growers with limited resources.

Brown mustard seeds are traditionally used to add spice to cooking. When sprouted the s… [More]
Cabbage Microgreens
Cabbage microgreens are an excellent choice for anyone looking to sell microgreens. Not only are they listed as one of the top 9 most profitable varieties, but they also have impressive nutritional properties.
Cabbage microgreens contain high levels of vitamin C, even more than an orange. Additionally, red cabbage microgreens have a whopping 40 times more vitamin E than regular cabbage. These vibrant greens can be grown in small spaces and can fetch a high price, with some selling for $50 or more per pound.
They are especially popular among chefs and commonly used in microgreen recipes. So, if you’re considering entering the microgreens business, don’t overlook the potential of cabbage microgreens – both for their health benefits and profit potential!

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Radish Microgreens
Radish microgreens are a top choice for anyone looking to sell microgreens. They are considered one of the most profitable options on the market, with prices reaching $50 per pound or more.
These microgreens are highly sought after for their unique flavor and ease of growing. Whether you’re a grower or a chef, radish microgreens are a popular choice that can attract customers and elevate your dishes.
Hydroponic container farms provide an ideal environment for cultivating these vibrant green sprouts. With their peppery taste and crunchy texture, radish microgreens add a burst of freshness to salads, sandwiches, smoothies, and more.

Radish Seed sprouts are high in vitamins A, B-1, B-6 and C, folic and pantothenic acids… [More]
Cress Microgreens
Cress microgreens are a top choice for anyone looking to sell microgreens due to their high profitability. These tiny greens are in great demand, especially among chefs who use them to add a peppery flavor and vibrant colors to their dishes.
Growing cress microgreens is relatively easy, making it an excellent option for beginners in the microgreens business. With their popularity and potential customers ranging from restaurants to local markets, cress microgreens offer a profitable opportunity for anyone interested in selling these nutritious greens.
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Annual. Also called Garden Cress or Peppergrass. Ruffled leaves have a peppery and refr… [More]
Sunflower Microgreens
Sunflower microgreens are a highly profitable option for those interested in selling microgreens. They can be sold for $50 per pound or even more due to their high demand and numerous health benefits.
Packed with vitamins A, B, D, E, and K and essential minerals, sunflower microgreens are not only nutritious but also delicious. With their vibrant colors and crunchy texture, they make a great addition to salads or can be enjoyed as a snack on their own.
These tiny greens are rich in protein and have a mild sweetness that adds flavor to any dish. So, if you’re looking for a popular variety of microgreens to grow and sell, consider adding sunflower microgreens to your list!

24 inches. Dwarf sunflower grows only about two feet tall. Has large 8 to 10 inch sin… [More]
Pea Shoots
Pea shoots are one of the most profitable microgreens to grow and sell. They have gained popularity in the market and are in high demand. With a high yield per batch, pea shoot microgreens can be sold for $50 per pound or more, making them a lucrative option for growers.
There are two main types of peas grown for microgreens: traditional peas and pea shoots. Pea microgreens are considered a superfood and offer numerous health benefits. Their vibrant colors, crunchy texture, and sweet flavor make them a popular choice for salads, sandwiches, smoothies, and other dishes.

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Beet Microgreens
Beet microgreens are considered to be one of the best microgreens to grow and sell. They are included in the list of the top 9 most profitable microgreen crops. Growing and selling beet microgreens can be a profitable business venture due to their high demand and potential for a good profit margin.
Beet microgreens have vibrant colors, a sweet flavor, and a crunchy texture that makes them popular in salads, salad mixes, and as garnishes for various dishes. They also offer numerous health benefits, as they are packed with essential nutrients like vitamins A, C, and K, as well as minerals like potassium and iron.
With their increasing popularity among consumers seeking healthy options, beet microgreens present an excellent opportunity for growers interested in the microgreen market.

60 days. This mix of Detroit Red and Golden beets will make for a colorful and tasty ha… [More]
Wheatgrass
Wheatgrass is another highly profitable microgreen variety that commands a significant place in the market. Known for its high nutritional content and numerous health benefits, wheatgrass has long been a mainstay in juice bars, health food stores, and even at home for personal juicing enthusiasts.
Growing wheatgrass is quite straightforward and requires little space, which makes it a favorable option for growers. With the average selling price ranging between $15 to $30 per pound, it’s a lucrative choice that offers substantial returns.
The taste of wheatgrass is distinctively fresh and slightly bitter, making it a popular ingredient in juices and smoothies. Aside from its culinary uses, wheatgrass is packed with nutrients such as vitamins A, C, and E, as well as iron, magnesium, calcium, and amino acids.

Undoubtedly the best wheat we have ever used for growing wheatgrass. It is organic hard… [More]
This powerhouse microgreen not only benefits those who consume it but also the growers who choose to add wheatgrass to their microgreens business, due to its consistently high demand and good profit margins.

Tips to Run a Profitable Microgreens Business
Grow popular varieties of microgreens, properly store them, establish multiple sales channels, utilize social media marketing, and continually experiment and innovate to maximize profits.
Find out more about these tips by reading the full article!
Grow popular varieties of microgreens
Growing popular varieties of microgreens can significantly boost your chances of success in the microgreens business. Popular microgreens such as sunflower, radish, broccoli, and cabbage are in high demand due to their unique flavors and nutritional properties.
These microgreens can sell for $50 per pound or more, making them a lucrative option for growers. By focusing on growing these popular varieties, you can tap into a market that already has great demand and increase your potential customer base.
So, make sure to include these crowd favorites in your product lineup to maximize your profits.
Properly store microgreens
To ensure the freshness and quality of microgreens, it is important to store them properly. Start by finding a cool and dark place, with a temperature between 38-42 degrees Fahrenheit, as this helps to maintain their nutritional properties.
Store microgreens in airtight containers or plastic bags to prevent moisture loss and cross-contamination with other produce. Before storage, make sure to remove excess moisture from the microgreens.
By following these guidelines, you can extend the shelf life of your microgreens and keep them fresh for longer periods of time.
Establish multiple sales channels
To run a profitable microgreens business, it’s crucial to establish multiple sales channels. This means finding different ways to sell your microgreens beyond just one avenue. For example, you can consider selling to grocery stores, restaurants, farmers’ markets, or health food stores.
Selling directly to grocery stores can be a lucrative option, but it’s important to do some research and ask questions to ensure that they are satisfied with their current supplier.
Identifying potential customers in your community is key to finding distribution channels and expanding your business. Selling microgreens to restaurants can also be a profitable avenue for growth as they often seek fresh and locally sourced ingredients for their dishes.
Remember, having multiple sales channels not only increases your chances of reaching more customers but also helps protect your business from relying too heavily on just one source of revenue.
Utilize social media marketing
Establishing an online presence is crucial for running a profitable microgreens business. Utilizing social media marketing can help bring attention to your business and engage with potential customers online.
Connect with customers through platforms like Instagram, Facebook, and LinkedIn to build brand awareness and showcase your products. By leveraging these digital channels, you can effectively market and drive awareness for your microgreens business while engaging directly with your target audience.
Showcase the vibrant colors, flavors, and nutritional properties of your microgreens to attract potential customers who are looking for healthy options. Social media provides a platform to share updates about new varieties or special offers, allowing you to stay connected with your community of growers and consumers.
Continually experiment and innovate
Continually experimenting and innovating is essential for running a successful microgreens business. By staying proactive and open to new ideas, you can identify unique strategies that set you apart from the competition.
Experimentation allows you to test different growing techniques, varieties of microgreens, and packaging options to find what works best for your target market. Innovation enables you to stay ahead of customer demands by introducing exciting flavors or exploring alternative distribution channels.
Embracing a mindset of continual experimentation and innovation ensures that your microgreens business remains fresh, adaptable, and profitable in the ever-evolving marketplace.

Benefits of Growing Microgreens in Containers
Growing microgreens in containers offers several benefits for those interested in selling these nutritious greens. One key advantage is that it allows individuals with limited space or those living in urban areas to participate in microgreen cultivation.
By using containers, even small balconies or windowsills can be transformed into productive growing spaces.
Another benefit of growing microgreens in containers is the potential for higher profits. Microgreens grown in containers can be sold at a premium price due to their freshness and vibrant appearance.
This means that growers have the opportunity to generate more income from their crops compared to traditional farming methods.
In addition, growing microgreens in containers enables a quicker turnaround time from seed-sowing to harvest. Typically, these delicate greens can be ready for harvesting within 1-3 weeks, allowing growers to consistently provide fresh produce throughout the year.
Furthermore, container-grown microgreens offer nutritional advantages over mature plants. These young greens are packed with nutrients and antioxidants, often containing a wider variety than their fully grown counterparts.
This not only makes them appealing to health-conscious consumers but also adds value to your product offerings.
Containers also provide greater control over the growing environment, leading to healthier and more productive microgreens. Growers can closely monitor factors such as soil moisture levels, temperature, and lighting conditions, ensuring optimal growth and yield.
Lastly, by growing microgreens in containers, you can better meet local market demand while reducing post-harvest losses. Due to their short shelf life after harvest, proximity between production and consumer becomes crucial for preserving quality and flavor.
Selling locally cultivated container-grown microgreens helps overcome logistical challenges associated with transportation and increases customer satisfaction.
Overall, choosing container gardening for cultivating microgreens offers numerous benefits, including:
- Space efficiency
- Increased profit potential
- Faster turnaround time
- Enhanced nutritional properties
- Better control over environmental factors
- Optimized post-harvest quality
These benefits all contribute toward a successful business venture.

Top 10 Microgreens to Grow in Containers
Arugula, beets, broccoli, collards, kale, peas, radish, red cabbage, sunflower, and wheatgrass are the top 10 microgreens that can be grown in containers.
Arugula
Arugula microgreens are one of the top 10 microgreens to grow in containers. Despite being a bit challenging, growing arugula microgreens can be highly rewarding due to their pungent aroma and intense flavor.
These superfood greens offer numerous health benefits and are packed with nutrients, making them even more nutritious than their mature counterparts. The best part is that you can easily grow arugula microgreens right in your own kitchen, allowing you to enjoy the vibrant colors, peppery taste, and delicious crunch of these popular microgreens whenever you want.
Beets
Beets are considered one of the best microgreens to grow in containers. They are not only rich in vitamins A, B, C, E, and K but also packed with minerals like calcium, iron, magnesium, manganese, and potassium.
Due to their popularity and high demand, growing beet microgreens can be a profitable venture for those interested in selling microgreens. These vibrant greens can be used in a variety of dishes, including salads, sandwiches, eggs, and more.
The best part is that beets are easy to grow and can be cultivated indoors, making them an ideal choice for container farming.
Broccoli
Broccoli microgreens are a popular and profitable option for anyone interested in selling microgreens. These tiny greens pack a punch when it comes to nutrition, making them a top choice among health-conscious consumers.
They are rich in vitamins A, C, and K, as well as minerals like calcium and iron. Broccoli microgreens also contain compounds that have been linked to reducing the risk of chronic diseases.
Not only are they nutritious, but broccoli microgreens are easy to grow and harvest. They thrive in soil and can be ready for harvest within just a few weeks. With their vibrant green color and mild flavor, broccoli microgreens can be added to salads, sandwiches, or smoothies for an extra boost of nutrients.
Collards
Collard microgreens are known for their strong and intense flavor, which can sometimes be even more pronounced than the taste of fully-grown collard greens. Although they lack the thick and cabbage-like texture of mature collards, these microgreens are still a popular choice among consumers.
One advantage of growing collard microgreens is that they have a relatively quick growth cycle, making them ideal for container farming setups. With their distinct flavor and potential for high demand, collard microgreens can be a profitable addition to any microgreen business or market venture.
In terms of taste and texture, collard microgreens offer a unique option compared to other varieties. Their intense flavor makes them perfect for adding depth to salads or incorporating into dishes where you want an extra kick.
Kale
Kale microgreens, with their vibrant colors and crunchy texture, are a popular variety of microgreens to grow and sell. They have a flavor that resembles red leaf lettuces and traditional romaine, making them an excellent addition to salads or as part of a salad mix.
What sets kale microgreens apart is that they contain four times the nutrients of adult kale, making them a nutritional powerhouse. Whether grown hydroponically or in soil, kale microgreens should be harvested within 10 days for optimal taste and texture.
So, if you’re looking for a profitable addition to your microgreens business, consider adding kale to your list of offerings.
Peas
Pea microgreens are a popular choice among growers and customers alike. These tiny greens have a sweet flavor that resembles full-grown peas, making them perfect for adding a burst of freshness to salads, sandwiches, and other dishes.
Not only do they taste great, but pea microgreens also offer impressive health benefits. They are rich in anti-inflammatory vitamins and provide 50% of the recommended daily amount of vitamin C in just one cup.
One of the best things about growing pea microgreens is that they regrow after harvest, eliminating the need for frequent replanting. This makes them an excellent option for those looking to start their microgreens business or expand their product line.
Radish
Radish microgreens are a popular choice for those interested in selling microgreens. They are packed with antioxidants, vitamins, and minerals, including iron, calcium, and fiber. Chefs especially love their spicy flavor and vibrant color, often incorporating them into various recipes.
Growing radish microgreens is relatively easy as they can be grown in a container farm and are ready for harvest in just six days. With their high yield and nutritional properties, radish microgreens are a profitable option for any microgreens business.
Red Cabbage
Red cabbage microgreens are a top choice for anyone interested in selling microgreens because they are packed with nutrients. These vibrant greens have more vitamin C than an orange and contain high levels of vitamins A, E, and K as well.
Compared to mature red cabbage, the taste of red cabbage microgreens is milder, making them appealing to a wide range of customers. With their impressive nutrient content and mild flavor, red cabbage microgreens are definitely one of the best options for those looking to grow and sell microgreens.
Sunflower
Sunflower microgreens are a popular choice for those interested in selling microgreens. These tiny greens are not only delicious but also packed with nutritional benefits. They are rich in protein and vitamin B, making them a healthy addition to any dish.
Sunflower microgreens have a unique nutty flavor and a satisfying crunchy texture that adds depth to salads, sandwiches, and smoothies. With their vibrant colors and sweet taste, sunflower microgreens are sure to be a hit with customers looking for both flavor and health benefits.
Wheatgrass
Wheatgrass microgreens are a popular choice among chefs and health-conscious individuals. These vibrant green microgreens can be harvested in as little as 10 days, making them a quick and efficient crop for microgreen growers.
Packed with vitamins A, B complex, C, and E, as well as essential minerals like iron, zinc, magnesium, potassium, phosphorus, and calcium, wheatgrass microgreens are considered one of the healthiest options on the market.
With their crisp texture and subtle sweetness, wheatgrass microgreens can be used in a variety of recipes to add both flavor and nutritional benefits to dishes. Whether you’re selling to restaurants or directly to consumers online or at local markets, including wheatgrass microgreens in your product lineup is sure to attract customers looking for a nutrient-rich option.
How to Grow Microgreens Successfully
Growing microgreens successfully is crucial for a profitable business. Here are some tips to help you achieve success:
- Start with high-quality seeds.
- Use a suitable growing medium, such as coconut coir or potting soil.
- Pre–soak the seeds to promote germination.
- Spread the seeds evenly on a tray or container.
- Lightly cover the seeds with a thin layer of soil or vermiculite.
- Mist the seeds with water to keep them moist.
- Place the tray in a warm and well-lit location, preferably near a window or under grow lights.
- Water the microgreens regularly, but avoid over-watering to prevent mold growth.
- Harvest the microgreens when they reach their desired size, usually within 7–14 days after sowing.
- Cut the microgreens just above the soil level using sharp scissors or a knife.
Creative Ways to Use Microgreens in Recipes
Microgreens are not only nutritious, but they also add a burst of flavor and vibrant colors to any dish. Here are some creative ways to use microgreens in your recipes:
- Top your favorite salads with a handful of microgreens for added crunch and freshness.
- Sprinkle microgreens over avocado toast or sandwiches for an extra burst of flavor.
- Blend microgreens into smoothies for a nutrient-packed boost.
- Garnish soups or stews with a sprinkle of microgreens to elevate the presentation.
- Add microgreens to omelets or scrambled eggs for a tasty and nutritious breakfast.
- Toss microgreens into pasta dishes or stir-fries for added texture and color.
- Use microgreens as a topping on pizzas or flatbreads to enhance the taste and appearance.
- Incorporate microgreens into wraps or tacos for an extra layer of freshness.
Sustainable Packaging Solutions for Microgreens
Choosing the right packaging for your microgreens is crucial for ensuring their freshness and appeal to customers. Sustainable packaging solutions are not only environmentally friendly but also promote a positive image for your business.
Opt for containers that are 100% recyclable and biodegradable, allowing them to be easily disposed of in backyard compost piles. These options help minimize waste and reduce the environmental impact of your microgreens farming system.
By prioritizing sustainable packaging, you can ensure product safety, maintain quality, and demonstrate your commitment to sustainability while attracting potential customers who share similar values.
Final Thoughts
The microgreens market is thriving with high demand for a variety of best-selling options such as arugula, broccoli, and cilantro. With proper planning, storage techniques, and multiple sales channels, running a profitable microgreens business is achievable.
By staying on top of trends and continually experimenting with different varieties and growing methods, aspiring growers can tap into the lucrative market of selling these nutritious and vibrant greens.